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Wine and Dine Your Way to
Writing Success
by Pamela White
As a food critic, I can think of no better way to spend the work day
than dining on the best and most exotic dishes and then sharing that
information with tens of thousands of readers through a daily
newspaper or regional magazine. Online publications, both those
using restaurant reviews to round out their content and those
completely focusing on culinary arts, are also searching for
qualified food critics.
The field of food writing, and especially, food critiquing is
growing. Every day new opportunities are opening up: weekly and
alternative newspapers attract readers with news of dining
establishments; gardening and leisure time magazines are seeking
food-related stories to meet the needs of their customers. The
Internet alone has opened a new world of wonder for food writers,
and food critics in particular. E-zines, e-newsletters, websites on
food and websites on cities or tourist destinations are advertising
for writers knowledgeable about food.
Sure, it’s a job, but you can’t take it too seriously, for after
all, food should be fun. So what exactly does a food critic do? Eat
too much and too often, and get paid to tell readers an educated
opinion about the food, restaurant ambiance, wait staff and the
value of the overall experience. It may sound like something you do
anyway – spreading the word about your favorite restaurants, but as
a professional food critic, you choose your words carefully when you
chide the chef on his gaffes and praise him on his triumphs. You
tell your readers enough information so they can decide if a
particular rowdy family restaurant is right for them, or if they
might prefer to celebrate their anniversaries at that intimate
French restaurant that overlooks the bay.
As you grow with the job of food writer, life just gets better. You
have the perfect excuse to travel – on the publication’s tab. Your
readers need to know what’s out there for a day trip or a trip
around the world. Food critics are sent on assignment to France,
Italy, Argentina, Australia, Viet Nam and Egypt. Closer to home, you
might be sent to do a round up of the Mexican restaurants in
Chicago, or San Francisco’s restaurants on the wharf.
Intrigued? Wondering how you can break into food criticism or do
restaurant reviews as a freelancer? There is no one specific career
path to becoming a food critic. Success comes to those with two
primary passions, though, writing and food. Or food and writing,
depending on who you’re asking. Neither skill can be forced: a
restaurant employee who lacks writing skills cannot carry off the
role of food critic, nor can a writer who merely eats to live convey
the passion for dining readers demand. But while neither skill can
be coerced, both can be nurtured if a small seed of interest is
present.
The benefits of a career in food writing are many. As a food critic
I have eaten at restaurants I could not have afforded on my own, as
well as eaten food items I would never have chosen if my job did not
require me to taste a wide range of dishes. It’s also easy to make
friends when you feed them on savory shepherd’s pie one week and
chocolate bread pudding the next. How many times do we, as amateur
diners, return to the same restaurants and order our regular meal?
That’s a big no-no for food critics, and to be honest, once you
start moving forward on your career, you’ll be anxious to explore
new cuisines and exotic dishes. When compared with salaries of
journalists in general, the wages tend to be fair whether you are
writing one article per week as a freelance writer, or working as
food editor, including critiques, at a large paper or magazine.
Another benefit - this is a job that you can expand on. There is
always a larger paper, a bigger audience, a more prestigious
magazine and another book to be conquered. Do you crave personal
growth, never wishing to stagnate in a career? Then this is the one
for you.
Here’s more good news: the food world is getting bigger even as you
read this. Chefs are creating new culinary fusions by combining two
or more ethnic cuisines and rediscovering traditional ways. Even if
you don’t have access to the world’s restaurants or culinary arts
institutes, you can use the Internet as an invaluable research tool.
In addition, explore bookstores, study cookbooks and learn from
local cooking teachers to grasp exciting new food preparation
skills, understand trendy dishes and employ newly imported herbs and
seasonings. As the food world grows, your skills will be more
valuable. The average diner needs your expertise, knowledge and
guidance on where to go, what to order and how to eat it.
What qualifications are editors looking for? Writing skills - do you
have professional writing experience? Previously published writing
clips will show your abilities; food writing samples can push you to
the front of the crowd. A passion for food is the second
requirement, whether you’ve worked in restaurants, catered at
parties, published cookbooks or studied culinary arts as an
avocation.
As a food critic, your job will be to tackle critical writing. In
this context, critical does not mean negative; critical is a blend
of analysis and opinion. When you wrote papers in your English
literature class comparing Herman Melville’s Billy Budd and Moby
Dick, you were writing critically. You relied on your study of the
novels, your understanding of the themes, and your own experience
and opinion to write a satisfactory paper.
As a food critic you will use your skills of observation: you will
look at the building and its décor, you will note the plating, or
presentation of the dishes you’ve ordered. You will listen to
neighboring tables’ discussions on how their dinner is progressing.
When stumped at an ingredient or disappointed to have the promised
portobello mushrooms replaced with white button mushrooms, you will
ask the waiter for information. Prior to dining, you will have
researched the restaurant whether using the newspaper library for
owner and chef information or calling and asking about the dress,
specials, menu personality.
Unique to food criticism is the use of all the senses. You will look
and hear, but also smell, taste and touch. Your previous culinary
studies, whether in school or at home, will guide you when tasting
the combination of herbs, preparation of the meats and texture of
the vegetables. You will touch the food, whether you pick up the
hard sourdough rolls and feel the crunch as you break them open, or
you touch the cream sauce with your mouth.
Critical writers must know their facts and use these facts to
analyze the situation and present an educated opinion. You will be
expected to provide evidence to back up your conclusion, whether
that evidence is facts (traditional Caesar salad is made with
romaine lettuce, fresh grated parmesan, anchovies and garlic
vinaigrette), personal observation (grilled steak was added to the
Caesar salad) and opinion (the variation on the traditional salad
was worthy of Caesar Cardina.
About the Author
Pamela White is a home-based freelance writer focusing on food,
parenting and writing topics. Her e-books, including Making Money
Mystery Shopping, and Operate Your Own Paint and Wallpapering
Business are available exclusively from Bizymoms.com. “Become a Food
Writer” is available at Fabjob.com. She is the marketing and
promotions director of Futures Mysterious Anthology Magazine.
http://www.fmam.biz
© Copyright Pam White
I.M.G.
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